Desktop and Laptop Computers Marketing in Philippines Essay

Desktop and Laptop Computers Marketing in Philippines - Essay Example In the website of CIA-The world fact book (2007) it is stated that "The Philippine Islands became a Spanish colony during the 16th century; they were ceded to the US in 1898 following the Spanish-American War. In 1935 the Philippines became a self-governing commonwealth. Manuel QUEZON was elected president and was tasked with preparing the country for independence after a 10-year transition. In 1942 the islands fell under Japanese occupation during WWII, and US forces and Filipinos fought together during 1944-45 to regain control. On 4 July 1946 the Republic of the Philippines attained its independence." In dealing with this statement alone, it would give us the idea of chances in penetrating the market, since our country has made significant change in this Arizona-sized country. Despite the fact that the country is the second poorest nation in Asia (Next to Bangladesh), the country showed significant demands on the acquisition and utilization of desktop and laptop computers since the country is gearing for the digitalization of all of the offices and industries and with this events, utilization of computers is one of the need of this country. Furthermore, the world fact book of CIA described the economic overview of the country as "The Philippines was less severely affected by the Asian financial crisis of 1998 than its neighbors, aided in part by its high level of annual remittances from overseas workers, no sustained runup in asset prices, and more moderate debt, prior to the crisis. From a 0.6% decline in 1998, GDP expanded by 2.4% in 1999, and 4.4% in 2000, but slowed to 3.2% in 2001 in the context of a global economic slowdown, an export slump, and political and security concerns. Average GDP growth accelerated to about 5% between 2002 and 2006 reflect ing the continued resilience of the service sector, and improved exports and agricultural output" This kind of situation gave us enough grounds to consider that this country has the money and resources to purchase such goods. In order to further determine that the market has enough resources to shell out and to be able to determine that the product would be a hit for this country, using Hofstede's Five Dimensions of Culture as a parameter is a good pendulum to analyze the capability of this country in a cultural perspective as well as comparing it to US are important factors to be analyzed. International Marketing 3 The first thing that we should consider is the Power distance index (PDI) of the Philippines. Based on the research conducted by several non government organization and voluntary group, there is a huge distance between the rich and the poor from this country. Unanimously, these organizations concluded that less than 10 percent of the families are included in the so-called upper class of the society (the rich and famous) and the remaining 90 belongs to the B,C and D classes of the society. Among these classes, the class C and D are the ones who are the majority. In this case, it is established that the rich and the famous does have distance with each other and such a scenario suggests imbalance since less than 10 percent of the population are wealthy and the poor ones does have grater

African-American history Essay Example | Topics and Well Written Essays - 750 words

African-American history - Essay Example Many differences exist between finding a political solution as compared to finding a social solution to the vexed problem of color.Racism is a sensitive issue about the color of the skin as it is popularly believed.It,in reality,is also the issue of the heart. Emotions are like the recurring storms and every storm leaves behind it, devastation in different degrees. Is it possible to find an authentic solution, viewed from all angles, to the problem of racism in America? The pages of American history daubed in bloodshed in the name of ethnicity and color asks the crying question. Can this continent be converted into a haven on this Planet Earth? The answer is simple and straightforward .To achieve that objective, the necessary prerequisites are, eyes full of understanding, hearts full of love and the life that refuses conflicts—enough, these alone can contribute to the permanent solution to the problem. Some aspects of historical injustice against the black community by the Ame rican whites are impossible to forget and forgive. Being intensely aware of the undeniable resentment of the blacks, W.E.B. Du Bois (2005, p.7) writes, â€Å"With the other black boys the strife was not fiercely sunny; their youth shrunk into tasteless sycophancy, or into silent hatred of the pale world about them and mocking distrust of everything white; or wasted itself in a bitter cry, why did God make me an outcast and a stranger in mine own house?† ... It deals with the rise of the black middle class with the spread of education amongst them. Du Bois explains how the blacks find it difficult to get assimilated in the mainstream of American society and live a confident life, though constitutionally they are equal to the white race on all counts. The barrier that separates the two races is several centuries old and is made up of several complicated layers. A black individual has to live the life of a split personality and Du Bois (p.7)writes, â€Å"One ever feels his twoness—an American, a Negro; two souls, two thoughts, two un-reconciled strivings; two warring ideals in one dark body, whose dogged strength alone keeps it from being torn asunder.† Du Bois has vividly explains what a tough task it is for the black race to live with double consciousness. Is this expression the other name for inferiority complex? Perhaps double consciousness would be a better expression than the inferiority complex. It is not possible for the enlightened world that swears by democracy, equality and dignity of the individual to accept the African†¦.4 racial divide. If the divide philosophy is accepted, a dangerous trend is set before the world. The world already has many dividing factors to contend with like the political philosophies of communism vs. capitalism and religious conflicts. This book is the cornerstone of the literature relating to sociology. The spiritual aspects are evident throughout the contents of the book as Du Bois investigates the inner world of the entire humanity, the souls of men and women. His work, therefore, retains the permanent place in the history of black relations, not only in America, but also the entire world, wherever this problem exists. Mending